BACKGROUND
The Choreos Award is GroupM's most celebrated employees recognition platform that identifies contributors who keep up Group M values. The Awards are nominated under Seven Categories -
Relentless Excellence Awards
Power of One
Walk The Talk
Breaking New Grounds
Band of Brothers
Great Place to Grow
GroupM - Woman Awards
The following concepts were done for Choreos 2016 deriving the graphic language from the iconic Choreos trophy that is quite popular among Group M employees.
Teaser emailers launching the Theme for the Year - The Force Within.
Communications were developed identifying the biggest forces and personalities,
relevant to various nomination categories.
Band of Brothers- Rewards team who have out performed in the given year.
Breaking New Ground- Identities those who have applied innovation to face new challenges.
The Power of One- recognises individuals who have dealt with situations single-handedly and set examples.
Relentless Excellence- considers talents who have grown their skills consistently and have displayed promising performance.
Walk the Talk- rewards silent players whose actions speak louder than their words.
Great Place to Grow - Identifies individuals who are outstanding mentors and make Group M an excellence place to grow.
Group M Woman Awards- Salutes the Woman who have taken leadership and inspired others.
